Is there clarity in ambiguity? A literature review of party positional ambiguity

J Lefevere - Party Politics, 2024 - journals.sagepub.com
The issue positions of political actors are often ambiguous, resulting in uncertainty on the
part of voters. Such ambiguity constitutes a challenge to representation, as it prevents voters …

[HTML][HTML] Brands that bind: How party brands constrain blurred electoral appeals

JR Gunderson - Electoral Studies, 2024 - Elsevier
Uncertainty is ubiquitous in elections, and candidates and parties often intentionally create
uncertainty to benefit themselves. However, there is no consensus in existing research on …

The European Union as a Target: When Do Democratic Backsliders Rhetorically Challenge the EU?

K Waters, S Call - JCMS: Journal of Common Market Studies, 2024 - Wiley Online Library
Populist actors who conduct democratic backsliding incrementally eat away at institutional
checks on power. Whilst they largely focus on domestic institutions, European Union (EU) …

The times they are a‐changin': An experimental assessment of the causes and consequences of sudden policy U‐turns

M Nasr, E Hoes - European Journal of Political Research, 2024 - Wiley Online Library
Past research has long documented that voters dislike parties and leaders who reverse their
policy positions. But would they tolerate (principled) policy U‐turns if they are motivated by …

Changing the Subject: An Analysis of Candidates' Issue Emphasis in Televised Election Debates, 1985-2019

J Lefevere, I Goovaerts… - Journal of Broadcasting & …, 2023 - Taylor & Francis
Election debates are key campaign events that allow citizens to compare politicians' issue
positions side-by-side. While debate moderators try to keep candidates on-topic to contrast …

When do voters perceive intra-party conflict? A democratic life cycle perspective

T Klingelhöfer, J Müller - European Political Science Review, 2024 - cambridge.org
Political parties commonly experience internal disagreements. Recently, evidence is
accumulating that outright internal discord makes a party much less attractive to voters …

Marketing to multiple audiences simultaneously using strategic ambiguity: A study of credit card choice behavior

D Banerji, T Reimer, CR Roland - Journal of Marketing …, 2024 - Taylor & Francis
In marketing efforts, messages are commonly tailored to audiences to ensure effective
outcomes. One way to tailor messages consists in providing arguments that appeal to the …

Looking around the neighborhood: how subnational electoral politics affects voters' perceptions of parties' positions

JJ Spoon, J Nonnemacher - Journal of Elections, Public Opinion …, 2024 - Taylor & Francis
Local context has been shown to influence political attitudes and behaviors. We extend this
research to argue that when a party performs better in a voter's region or the region is more …

The broad-appeal strategy and policy representation

MW Tromborg, C Jensen - West European Politics, 2025 - Taylor & Francis
Political parties frequently appeal broadly to different groups of voters with diverse
preferences. However, the policy implications of this strategy are not yet understood. On the …

The space between: how ideological similarity limits the effectiveness of ambiguity

V Shin, LK Williams - Journal of Elections, Public Opinion and …, 2024 - Taylor & Francis
Recent research has shown that political actors strategically conceal their ideological
position and gain electoral benefits by presenting themselves as if they were closer to the …