We explore data from a field test of how an algorithm delivered ads promoting job
opportunities in the science, technology, engineering and math fields. This ad was explicitly …

This paper compares applied economic models and an institutional model in an empirical
study of financial reporting practice at the Fortune 200 between 1962 and 1984. The findings …

Das vorliegende Lehrbuch gibt eine systematische Darstellung der statistischen
Datenanalyse unter Verwendung eines speziellen Statistik-Modells: des sogenannten Logit …

The rising cost of advertising for a new film introduction makes it imperative for motion-
picture studios to carefully plan their advertising expenditures. A new model approach is …

The author discusses the use of the linear logit model in marketing research. A brief review
of the linear logit model focuses on model formulation, estimation, evaluation, and inference …

We offer a framework to specify and estimate various sources of heterogeneity in
multinomial logit brand choice models. We let each brand-specific intercept and each …

Applications of market share models which (implicitly) rely on Luce's choice axiom have
been widely criticized because they cannot account for the effects of differential product …

A model of individual consumer choice is described which posits that the relative weights
consumers associate with product attributes in forming preferences covary with the amount …

The role of job performance in the turnover process has been a problematic issue for
researchers and managers alike. The present study provides a preliminary test of two key …

In the digital economy, influencing and controlling the spread of information is a key concern
for firms. One way firms try to achieve this is to target firm communications to consumers who …