Determinants of churn in telecommunication services: a systematic literature review

H Ribeiro, B Barbosa, AC Moreira… - Management Review …, 2024 - Springer
The telecommunications industry is particularly competitive and characterized by very high
churn rates. The literature on the topic is vast, but studies on the determinants of churn …

[PDF][PDF] Evaluation measures for models assessment over imbalanced data sets

M Bekkar, HK Djemaa, TA Alitouche - J Inf Eng Appl, 2013 - eva.fing.edu.uy
Imbalanced data learning is one of the challenging problems in data mining; among this
matter, founding the right model assessment measures is almost a primary research issue …

Understanding customer satisfaction and loyalty: An empirical study of mobile instant messages in China

Z Deng, Y Lu, KK Wei, J Zhang - International journal of information …, 2010 - Elsevier
With the rapid development of mobile technology and large usage rates of mobile phones,
mobile instant message (MIM) services have been widely adopted in China. Although …

Winning your customers' minds and hearts: Disentangling the effects of lock-in and affective customer experience on retention

L Gao, E de Haan, I Melero-Polo, FJ Sese - Journal of the Academy of …, 2023 - Springer
Building barriers to lock in customers and improving the affective customer experience are
two key strategies employed by firms to enhance customer retention. Although pursuing the …

A survey on churn analysis in various business domains

J Ahn, J Hwang, D Kim, H Choi, S Kang - IEEE Access, 2020 - ieeexplore.ieee.org
In this paper, we present churn prediction techniques that have been released so far. Churn
prediction is used in the fields of Internet services, games, insurance, and management …

Determinants of customer loyalty in the Korean smartphone market: Moderating effects of usage characteristics

MK Kim, SF Wong, Y Chang, JH Park - Telematics and Informatics, 2016 - Elsevier
Since the Korean smartphone market has reached a saturation state, device manufacturing
companies are re-focusing their resources and capabilities to enhance customer loyalty in …

A review and analysis of churn prediction methods for customer retention in telecom industries

A Ahmed, DM Linen - 2017 4th International Conference on …, 2017 - ieeexplore.ieee.org
Customer churn prediction has gathered greater interest in business especially in
telecommunications industries. Many authors have presented different versions of the churn …

A data-driven approach to improve customer churn prediction based on telecom customer segmentation

T Zhang, S Moro, RF Ramos - Future Internet, 2022 - mdpi.com
Numerous valuable clients can be lost to competitors in the telecommunication industry,
leading to profit loss. Thus, understanding the reasons for client churn is vital for …

Internet service providers' service quality and its effect on customer loyalty of different usage patterns

TN Quach, P Thaichon, C Jebarajakirthy - Journal of Retailing and …, 2016 - Elsevier
This study attempts to investigate the dimensions of an ISP's service quality, and their effects
on customer loyalty in high-tech services. Data was obtained from 1231 internet users. The …

The effects of cultural dimension on ICT innovation: Empirical analysis of mobile phone services

FO Bankole, OO Bankole - Telematics and Informatics, 2017 - Elsevier
ICT Innovation is one of the major forces for socioeconomic development. It is the key
element to spur growth of the economy of a nation. Several studies have shown that culture …