Customer co-creation, COVID-19 and sustainable service outcomes

P Sharma - Benchmarking: an international journal, 2021 - emerald.com
Purpose Many changes that call for concerted social action were observed in society and
business performance during the coronavirus 2019 (COVID-19) outbreak. The impact of …

The impact of COVID-19 on marketing for higher education institutions in developing countries: the case of Lebanon

S Elhajjar, L Yacoub - Journal of Marketing for Higher Education, 2024 - Taylor & Francis
New marketing strategies, new perspectives, and new trends have emerged significantly
due to the COVID-19 pandemic. Many higher education institutions are challenged to adapt …

Pandemic covid-19: impact on digital marketing

M Omer - Journal of Contemporary Issues in Business and …, 2021 - eprints.tiu.edu.iq
Covid-19 is the most widely used pandemic in the sector, a leading product in digital and
digital media, including advertising, marketing and marketing. But Covid-1. The effect is …

A viewpoint on digital marketing and usage of social media tools during covid-19 pandemic

DV Patil, MA Kumar - Academy of Marketing Studies Journal, 2021 - papers.ssrn.com
In this article, the authors will focus on the usage of digital marketing and social media
channels during the COVID-19 pandemic. This is a viewpoint-based article in which authors …

Changes in the usefulness of communication channels for prospective undergraduates about university studying: afore and during the pandemic

AWY Ng - International Journal of Educational Management, 2023 - emerald.com
Purpose This study investigated the usefulness of various communication means for
providing university study information with prospective students before and during the …

CYBER-PHENOMENOLOGY'S VERSION OF NFT MARKETING STRATEGY

C Rofiah - EKUITAS (Jurnal Ekonomi dan Keuangan), 2024 - ejournal.stiesia.ac.id
The non-fungible token (NFT) issue motivates this research as it presents a great opportunity
for talented creators to support creative businesses in Indonesia, increase art's exposure to …

[PDF][PDF] Digital Marketing Strategy in Admitting New Students during COVID 19 in Maritime Educational Institutions-An Empirical Study

D Rajasekar, PS Aithal - International Journal of Management …, 2022 - supublication.com
Purpose: The goal of this study is to determine how digital marketing affected student
enrollment at maritime educational institutions in the year COVID 19. Design/Methodology …

An Empirical Study to Analyze the Perception of Consumer Digital Behavior and Business Owner's Use of Digital Marketing After COVID-19

R Chanda, V Pabalkar - International Conference on Information and …, 2023 - Springer
It is worth noting that the COVID-19 pandemic has spread at a high pace, and no one can
say for sure where it is going to end. This epidemic has had several impacts on consumer …

Channels of Digital Marketing in Maritime Education–A Review on Cadets Decision Making

D Rajasekar, PS Aithal - International Journal of Management …, 2022 - supublication.com
Purpose: With reference to cadets' decision-making on a maritime career, the goal of this
research is to identify the digital marketing channels in maritime education …

Imagen de la Universidad de Lima percibida por los escolares de 5to año de secundaria de los NSE A y B de Lima Metropolitana a raíz de la renovación del propósito …

AM Alvizuri Ampuero, DA Nomberto Sanguinetti - 2021 - repositorio.ulima.edu.pe
La Imagen Corporativa es considerada, por múltiples autores, como un intangible de las
organizaciones o instituciones que, de ser gestionado con una perspectiva estratégica …