Consumer online purchase behavior of local fashion clothing brands: Information adoption, e-WOM, online brand familiarity and online brand experience
MS Rahman, M Mannan - … of Fashion Marketing and Management: An …, 2018 - emerald.com
Purpose The purpose of this paper is to investigate the influence of information adoption, e-
WOM, online brand experience and online brand familiarity on consumer online purchase …
WOM, online brand experience and online brand familiarity on consumer online purchase …
Modelovanje i razvoj metodološkog pristupa upravljanju marketinškim aktivnostima u kreativnim industrijama
D Nikolić - Универзитет у Београду, 2022 - nardus.mpn.gov.rs
Уколико се узме у обзир вишеструки значај креативних индустрија у економском и
социјалном развоју на локалном, националном, али и регионалном нивоу, свако …
социјалном развоју на локалном, националном, али и регионалном нивоу, свако …
Research on the post-purchase behaviour tendency of the product quality to customers in fast-selling marketing
Z Li - Applied Mathematics and Nonlinear Sciences, 2023 - sciendo.com
Based on an analysis of the influence of the quality of fast-selling products on customers'
shopping behaviour, this paper discusses the research on the influence of various factors on …
shopping behaviour, this paper discusses the research on the influence of various factors on …
Nghiên Cứu Mối Quan Hệ Giữa Quan Điểm Người Dùng Trên Social Media Tại Việt Nam, Hình Ảnh Thương Hiệu Địa Phương (Local Brands) Và Ý Định Mua Của …
NTP Dung - Journal of Science and Technology on Information and …, 2022 - jstic.ptit.edu.vn
NGHIÊN CỨU MỐI QUAN HỆ GIỮA QUAN ĐIỂM NGƯỜI DÙNG TRÊN SOCIAL MEDIA TẠI
VIỆT NAM, HÌNH ẢNH THƯƠNG HIỆ Page 1 NGUYỄN THỊ PHƯƠNG DUNG SỐ 03 – 2022 …
VIỆT NAM, HÌNH ẢNH THƯƠNG HIỆ Page 1 NGUYỄN THỊ PHƯƠNG DUNG SỐ 03 – 2022 …
[PDF][PDF] BUYING BEHAVIOR AND PLANNED OBSOLESCENCE IN THE FASHION INDUSTRY.
K BAŠA, E SZABÓ FARKAS - Social & Economic Revue, 2022 - researchgate.net
In the society of the 21st century, obsolescence as a phenomenon is all around us, it affects
everyone, even if there are those who are less aware of it and do not deal with it. The aim of …
everyone, even if there are those who are less aware of it and do not deal with it. The aim of …
[PDF][PDF] The Effect of Digital Marketing Implementation Towards Muslim Fashion Brand Awareness and Brand Image on Covid'19 Pandemic
AE Putra - ijcsrr.org
Digital marketing has a positive impact on brand awareness and brand image. This can
have a good effect on the economy as it can increase brand awareness and brand image of …
have a good effect on the economy as it can increase brand awareness and brand image of …
[PDF][PDF] The Role of Electronic Word of Mouth (e-WOM) on Consumers' Online Purchase Intention of Islamic Fashion
NM Najib, WNAW Ismail - … Global Strategic Partnership in the Age …, 2020 - sois.uum.edu.my
Online shopping plays an important role in increasing the performance of the Islamic fashion
industry in the international market including electronic word-of-mouth (e-WOM) as a …
industry in the international market including electronic word-of-mouth (e-WOM) as a …
[PDF][PDF] Domestic small and medium apparel enterprises competition in developing markets
APDKM Elsheikh - مجلة العمارة و الفنون و العلوم الإنسانية, 2021 - mjaf.journals.ekb.eg
The purpose of this research is to investigate the competition practices used by apparel
SMEs brands in developing markets, considering the great importance of SMEs' success for …
SMEs brands in developing markets, considering the great importance of SMEs' success for …
تنافسية مشاريع الملابس الصغيرة والمتوسطة المحلية في الاسواق الناشئة
الشيخ, خالد - مجلة العمارة والفنون والعلوم الإنسانية, 2021 - journals.ekb.eg
يهدف هذا البحث الي دراسة اساليب المنافسة التي يتبعها رواد مشاريع الملابس الصغيرة والمتوسطة،
بهدف التعرف الي هذه الاساليب وتقييمها للوصول الي أفضل هذه الاساليب وکيفية تطويرها، وذلک …
بهدف التعرف الي هذه الاساليب وتقييمها للوصول الي أفضل هذه الاساليب وکيفية تطويرها، وذلک …