Digital advertising markets are growing and attracting increased scrutiny. This article
explores four market inefficiencies that remain poorly understood: ad effect measurement …

Ad-blocking systems such as Adblock Plus rely on crowdsourcing to build and maintain filter
lists, which are the basis for determining which ads to block on web pages. In this work, we …

Web pages have been steadily increasing in complexity over time, including code snippets
from several distinct origins and organizations. While this may be a known phenomenon, its …

Perceptual ad-blocking is a novel approach that detects online advertisements based on
their visual content. Compared to traditional filter lists, the use of perceptual signals is …

Web tracking by ad networks and other data-driven businesses is often privacy-invasive.
Privacy laws, such as the California Consumer Privacy Act, aim to give people more control …

Although advertising is a popular strategy for mobile app monetization, it is often desirable to
block ads in order to improve usability, performance, privacy, and security. In this paper, we …

Domain Name System (DNS) is a critical component of the Internet. DNS resolvers, which
act as the cache between DNS clients and DNS nameservers, are the central piece of the …

Ad and tracking blocking extensions are popular tools for improving web performance,
privacy and aesthetics. Content blocking extensions generally rely on filter lists to decide …

USENIX Security '23 Technical Sessions | USENIX Sign In Conferences Attend Registration
Information Registration Discounts Grant Opportunities Venue, Hotel, and Travel Program …

Software patching is one of the most significant mechanisms to combat vulnerabilities. To
demystify underlying patch details, the techniques of patch differential analysis (aka patch …