The partial least squares (PLS) approach to structural equation modeling (SEM) has been
widely adopted in business research fields such as information systems, consumer …

Although virtual reality (VR) has many applications, only few studies have investigated user
acceptance of this type of immersive technology. We propose an extended version of the …

The vital role of entrepreneurial orientation and entrepreneurial bricolage in creating
sustained competitive advantage in retail and consumer service firms is increasingly …

This study investigates workplace spirituality as a mediator between organizational
justice/ethical climate and workplace deviant behavior/organizational citizenship behavior …

Grounded in the Theory of Reasoned Action, the Theory of Planned Behaviour, the
Technology Acceptance Model and on the Innovation Diffusions Theory, this study proposes …

Partial least squares path modeling (PLS-PM) has become very popular in recent years, for
measuring concepts that depend on different aspects and that are based on different types …

Ever since the notion that consumption has an experiential dimension, experience and its
impact on business is receiving increased attention. Therefore, understanding experience …

Beer chemical instability remains, at present, the main challenge in maintaining beer quality.
Although not fully understood, after decades of research, significant progress has been …

This study proposes an integrated framework that investigates interrelationships between
contextual factors that influence e-business use and consequently its impact on enterprise …

With the proliferation of e-commerce, there is growing evidence that online impulse buying is
an emerging phenomenon, which has been the focus of researchers from a variety of …