Organic rice farming (ORF) is getting more attention from many parties because
conventional rice farming (CRF) has environmental issues and because people's …

This study examined the potential influence of consumer income, education, health claim
awareness and sources of the awareness (information) on purchase decision and …

Intensive rice farming using inorganic fertilisers creates the problem of soil fertility
degradation and further impacts decreasing rice productivity. Alternative technologies are …

Understanding alternative pathways to poverty reduction among rural farm households
aside the mainstream agricultural productivity pathway is crucial for the Sustainable …

Functional foods are a broad term that has attracted significant attention from scientific
researchers, health professionals & Journalist. The present study was aim to assess the …

This study examined the potential influence of consumer income, education, health claim
awareness and sources of the awareness (information) on purchase decision and …