Loyalty to higher education institutions and the relationship with reputation: An integrated model with multi-stakeholder approach
FJ Garcia-Rodriguez… - Journal of Marketing for …, 2024 - Taylor & Francis
ABSTRACT Higher Education Institutions face a highly competitive climate nowadays. Thus,
these institutions need to increase their market orientation and, a key factor, stakeholders' …
these institutions need to increase their market orientation and, a key factor, stakeholders' …
[HTML][HTML] Analyzing consumer loyalty through service experience and service convenience: Differences between instructor fitness classes and virtual fitness classes
MJ Baena-Arroyo, J García-Fernández, P Gálvez-Ruiz… - Sustainability, 2020 - mdpi.com
The eruption of technology has revolutionized the sports sector, incorporating new elements
and new forms, and has therefore targeted sports activities. The inclusion of virtual fitness …
and new forms, and has therefore targeted sports activities. The inclusion of virtual fitness …
Conceptualizing and measuring loyalty: Towards a conceptual model of tourist loyalty antecedents
BM Velázquez, IG Saura… - Journal of vacation …, 2011 - journals.sagepub.com
Research on loyalty in tourism is becoming an area particularly relevant in the design of
strategies for tourism companies oriented towards creating and continuing customer …
strategies for tourism companies oriented towards creating and continuing customer …
[PDF][PDF] El efecto de la satisfacción del cliente en la lealtad: aplicación en establecimientos minoristas
BM Velázquez, GB Contrí - Cuadernos de administración, 2011 - revistas.javeriana.edu.co
EL EFECTO DE LA SATISFACCIÓN DEL CLIENTE EN LA LEALTAD APLICACIÓN EN
ESTABLECIMIENTOS MINORISTAS Page 1 101 Cuad. admon.ser.organ. Bogotá (Colombia) …
ESTABLECIMIENTOS MINORISTAS Page 1 101 Cuad. admon.ser.organ. Bogotá (Colombia) …
[HTML][HTML] Estrategias de lealtad de clientes en la banca universal
MV Baptista, M de Fátima León - Estudios gerenciales, 2013 - Elsevier
Esta investigación parte de los resultados obtenidos en el estudio previo sobre
segmentación de lealtad de clientes de la banca universal en el municipio Libertador del …
segmentación de lealtad de clientes de la banca universal en el municipio Libertador del …
[HTML][HTML] La percepción de calidad y fidelidad en clientes de centros de fitness low cost
JG Fernández, JF Gavira, AB García - Suma psicológica, 2014 - Elsevier
El modelo low-cost es una apuesta actual que comienza a tener presencia en la industria
del fitness y utiliza frecuentemente las nuevas tecnologías de la información y la …
del fitness y utiliza frecuentemente las nuevas tecnologías de la información y la …
A prediction model of retention in a Spanish fitness centre
I Clavel San Emeterio, E Iglesias-Soler… - Managing sport and …, 2016 - Taylor & Francis
Studies on customer loyalty commonly use future behavioural intentions, even though these
do not always correspond to actual behaviour. This study aimed to create a model for …
do not always correspond to actual behaviour. This study aimed to create a model for …
The impact of customer relationship management systems on dynamic capabilities at firms: An application to the banking industry
C Gallego-Gomez, C De-Pablos-Heredero… - Journal of Global …, 2021 - igi-global.com
The banking industry has been forced to restructure its processes to get adapted to a more
technological environment as a consequence of the changes experienced in the market …
technological environment as a consequence of the changes experienced in the market …
[HTML][HTML] Women and physical activity in fitness centres. Analysis of future intentions and their relationship with age
A Fernández-Martínez, M Haro-González… - International Journal of …, 2020 - mdpi.com
Physical activity is an important tool for promoting women's health. Increasing adherence to
physical activity is a challenge for governments and private entities. One of the main …
physical activity is a challenge for governments and private entities. One of the main …
[HTML][HTML] La satisfacción en las empresas de logística internacional en Jalisco
J Pelayo-Maciel… - Investigación …, 2019 - scielo.org.mx
La satisfacción es determinante para que una empresa internacional decida la contratación
de servicios logísticos. Por lo cual, en la presente investigación se busca como objetivo …
de servicios logísticos. Por lo cual, en la presente investigación se busca como objetivo …