A hybrid recommender system for an online store using a fuzzy expert system

B Walek, P Fajmon - Expert Systems with Applications, 2023 - Elsevier
Nowadays, various recommender systems are popular and their main aim is to recommend
suitable content to the user based on various parameters. This article proposes a hybrid …

What rating they will probably give: A cognitive diagnosis approach for recommending items based on polytomous responses and latent attributes

FT Marana, R da Silva Fernandes, JLB Guzmán… - Expert Systems with …, 2024 - Elsevier
Recommendation Systems have become prevalent in recent years, attracting the attention of
researchers to investigate different methods to filter relevant information for users. This …

New hybrid techniques for business recommender systems

C Pande, HF Witschel, A Martin - Applied Sciences, 2022 - mdpi.com
Besides the typical applications of recommender systems in B2C scenarios such as movie
or shopping platforms, there is a rising interest in transforming the human-driven advice …

Exploring multimodal learning applications in marketing: A critical perspective

I César, I Pereira, F Rodrigues… - … Journal of Hybrid …, 2025 - journals.sagepub.com
This review discusses the integration of intelligent technologies into customer interactions in
organizations and highlights the benefits of using artificial intelligence systems based on a …

A Machine Learning as a Service (MLaaS) Approach to Improve Marketing Success

I Pereira, A Madureira, N Bettencourt, D Coelho… - Informatics, 2024 - mdpi.com
The exponential growth of data in the digital age has led to a significant demand for
innovative approaches to assess data in a manner that is both effective and efficient …

Towards Hyper-Relevance in Marketing: Development of a Hybrid Cold-Start Recommender System

L Fernandes, V Miguéis, I Pereira, E e Oliveira - Applied Sciences, 2023 - mdpi.com
Recommender systems position themselves as powerful tools in the support of relevance
and personalization, presenting remarkable potential in the area of marketing. The cold-start …

CascadeServe: Unlocking Model Cascades for Inference Serving

F Kossmann, Z Wu, A Turk, N Tatbul, L Cao… - arXiv preprint arXiv …, 2024 - arxiv.org
Machine learning (ML) models are increasingly deployed to production, calling for efficient
inference serving systems. Efficient inference serving is complicated by two challenges:(i) …

Developing and Evaluating Machine Learning Models in Recommendation Systems

TTT Pham, DN Dinh, TN Anh… - 2024 18th …, 2024 - ieeexplore.ieee.org
In the current digital transformation era and e-commerce, recommendation systems (RS)
have become vital in optimizing profits and finding and reaching potential customers. Large …

KİŞİSELLEŞTİRİLMİŞ ÜRÜN ÖNERİ SİSTEMİ İÇİN KULLANICI BAZLI İŞBİRLİKÇİ FİLTRELEME VE KÜMELEME KULLANAN HİBRİT BİR YAKLAŞIM

H Budak, E Gumustas - İstanbul Ticaret Üniversitesi Sosyal Bilimler …, 2022 - dergipark.org.tr
Günümüz rekabet koşulları firmaları, özellikle perakende ve e-ticaret firmalarını, müşterilerini
daha iyi tanımaya, onların tercihlerini ve davranışlarını anlamaya, ihtiyaçlarını tahmin …