City branding is a new science of an ancient technique to achieve a competitive advantage
for cities and increase attraction of investment, and tourism. Recently, due to the growing …

With the popularization of smart mobile terminals and social media, a large amount of data
containing textual information about the city has been generated on social media platforms …

Hızlı nüfus artışı ile birlikte kentleşmenin artması, kentlerin artık hem ticari hem de siyasi
anlamda cazibe merkezlerine dönüşmesine yol açmıştır. Kentlerin üstlendikleri bu önemli …

In the age of globalization and competition for cities to attract citizens, investors and tourists,
the importance of the image of the city and how it was perceived was emphasized. In this …

The cities have now turned into attraction centers both commercially and politically with the
rapid population growth and the increase in urbanization, This important role undertaken by …

Background: Urban concepts and spatial changes in urban environments have been
developed in parallel with economic, political and social changes, as well as changes in the …

در عصر جهانی شدن و رقابت شهرها برای جذب شهروندان، سرمایهگذاران و گردشگران، تصویر شهر و
چگونگی ادراک آن مورد توجه قرار گرفت، در این دوره برندسازی به عنوان یک فرصت بزرگ برای …‎