Studies have found that female politicians tend to emphasize their masculine personality
traits and feminine issues to counteract damaging gender stereotypes. As Twitter has …

Digital optimists have claimed that Internet technology, and especially social media, would
revolutionise politics and empower previously marginalised groups. The reality is somewhat …

This book provides a broad survey of historical and contemporary treatments of identity in
various branches of Applied Linguistics, identifying common themes and areas for future …

Previous research shows women candidates face double-standard with regard to fitness for
office: women ought to be kind but leaders ought to be aggressive and agentic. At the same …

The picture superiority effect suggests that a single photograph can communicate a
significant amount of political information to voters. Accordingly, politicians must make …

This chapter discusses how populist radical right politicians utilise political blogs for political
communication and persuasion. Applying a critical discursive and visual rhetorical analytical …

Comparative research contributes to knowledge by providing a better understanding of how
a phenomenon manifests in different socio-cultural contexts. In this present study, we …

Women working in masculine organizational contexts face a challenge of balancing (1)
access to power by co‐opting masculine discourse in ways that risk reinforcing it, with (2) …

While the ways heads of states are visually portrayed in their official photos may differ
depending on their cultures, particularly whether they have an individualistic culture or a …

Almost anything about an electoral candidate, from issue positions to appearance to vocal
timbre, can strike observers as quintessentially feminine or masculine. It is thus unsurprising …