Purpose This research aims to investigate intrinsic and extrinsic product attributes as well as
the relationship between these features and customer satisfaction by confirming the …

This study delves into the effectiveness of digital marketing strategies in promoting local
agricultural and food products in Romania, certified with European Union quality schemes …

This paper examined the influence of visual, gustatory, tactile, and olfactory attributes of malt
brands on consumer purchase in Nigeria. The study adopted a quantitative research design …

The COVID-19 pandemic is almost over but has already left its mark and is changing the
world fast and drastically in all social, economic, and cultural aspects of humanity, including …

Emmental or Swiss cheese is a hard, ripened cheese appreciated by consumers for its
appearance and taste. This study aimed to investigate the profile of Swiss cheese …

The aim of the study was to determine the consumers' consumption patterns towards
drinking milk with the region of origin, and to reveal marketing strategies with regard to their …

Turizm gelirlerinden daha fazla pay almak isteyen destinasyonlar turistik ürünler
geliştirmektedirler. Turistik ürünlerin geliştirilmesi kadar korunması da önem arz etmektedir …

In the research, socio-economic and demographic factors affecting the fish consumption
amount of consumers in Iğdır province were tried to be determined. The main material of the …

Undoubtedly, supply demand balance must be ensured for the development of
geographically indications products. In order to increase the demand for geographically …

Öz Çalışmanın amacı, tüketicilerin bölge orijinli içme sütü tüketim davranışlarını belirlemek
ve onların satınalma davranışlarına göre pazarlama stratejilerini ortaya koymaktır …