E-commerce in high uncertainty avoidance cultures: The driving forces of repurchase and word-of-mouth intentions
This study proposes and empirically tests a contextualized model for investigating
repurchase intentions of e-commerce consumers as well as their word-of-mouth (WOM) …
repurchase intentions of e-commerce consumers as well as their word-of-mouth (WOM) …
[PDF][PDF] Online food delivery services: Making food delivery the new normal
Within the food and beverage industry in Malaysia, there is an emerging new wave, the
online food delivery (OFD) service. Not just restricted to the take-away and eating out, online …
online food delivery (OFD) service. Not just restricted to the take-away and eating out, online …
Factors influencing students' adoption of e-learning: a structural equation modeling approach
Purpose This research aims to examine the factors that may hinder or enable the adoption of
e-learning systems by university students. Design/methodology/approach A conceptual …
e-learning systems by university students. Design/methodology/approach A conceptual …
The interplay of online shopping motivations and experiential factors on personalized e-commerce: A complexity theory approach
The present study aims to examine purchase behavior in personalized online shopping by
employing complexity theory, based on customers' online shopping experience and online …
employing complexity theory, based on customers' online shopping experience and online …
The effect of selfie promotion and celebrity endorsed advertisement on decision-making processes: A model comparison
Purpose The purpose of this paper is to assess the effect of two promotional methods,
namely, celebrity endorsed advertisement and selfie promotion, on customers' decision …
namely, celebrity endorsed advertisement and selfie promotion, on customers' decision …
[PDF][PDF] Preliminary study on consumer attitude towards fintech products and services in Malaysia
Abstract “FinTech” or a compound term of Financial Technology refers as a newly emerged
industry that utilizes IT-centered technologies which aims to boost the efficiency of the …
industry that utilizes IT-centered technologies which aims to boost the efficiency of the …
[HTML][HTML] Sustainable last-mile distribution in B2C e-commerce: Do consumers really care?
GPM Nogueira, JJ de Assis Rangel… - Cleaner and Responsible …, 2021 - Elsevier
Over the past few years, consumers have prioritized cost and speed over sustainability when
referring to ecommerce decisions, ignoring the impact of greenhouse gas (GHG) emissions …
referring to ecommerce decisions, ignoring the impact of greenhouse gas (GHG) emissions …
Advancing on weighted PLS-SEM in examining the trust-based recommendation system in pioneering product promotion effectiveness
The advancement in digital technologies has led to an explosive information phenomenon,
particularly in Internet shopping. This paper attempts to examine the trust element in the …
particularly in Internet shopping. This paper attempts to examine the trust element in the …
Fashion involvement, opinion-seeking and product variety as stimulators for fashion e-commerce: an investigated model based on SOR model
A Alanadoly, S Salem - Asia Pacific Journal of Marketing and …, 2022 - emerald.com
Purpose This study's aim was to investigate the stimulators of fashion e-consumers within e-
commerce environments. The study proposed a framework utilizing stimulus–organism …
commerce environments. The study proposed a framework utilizing stimulus–organism …
An analysis of the factors influencing the adoption of online shopping
A Tarhini, AA Alalwan, N Al-Qirim… - Research anthology on …, 2021 - igi-global.com
This article aims to identify the main influencing factors that may influence the adoption of
online shopping in the UK by integrating Unified Theory of Acceptance and Use of …
online shopping in the UK by integrating Unified Theory of Acceptance and Use of …