Retweeting risk communication: the role of threat and efficacy

SC Vos, J Sutton, Y Yu, SL Renshaw, MK Olson… - Risk …, 2018 - Wiley Online Library
Social media platforms like Twitter and Facebook provide risk communicators with the
opportunity to quickly reach their constituents at the time of an emerging infectious disease …

Community engagement through social media: a promising low‐cost strategy for rural recruitment?

SC Vos, R Adatorwovor, MK Roberts… - The Journal of Rural …, 2024 - Wiley Online Library
Purpose For the same reasons that rural telehealth has shown promise for enhancing the
provision of care in underserved environments, social media recruitment may facilitate more …

Celebrity cancer on Twitter: mapping a novel opportunity for cancer prevention

SC Vos, J Sutton, CB Gibson, CT Butts - Cancer Control, 2019 - journals.sagepub.com
Social media platforms have the potential to facilitate the dissemination of cancer prevention
and control messages following celebrity cancer diagnoses. However, cancer …

Risk communication and social media

J Sutton, SR Veil - Risk conundrums, 2017 - taylorfrancis.com
This chapter first documents the evolution of mediated risk communication. Then, it
demonstrates the latest developments and the challenges inherent in this new era through …

# Ebola: emergency risk messages on social media

SC Vos, J Sutton, CB Gibson, CT Butts - Health security, 2020 - liebertpub.com
Public health threats require effective communication. Evaluating effectiveness during a
situation that requires emergency risk communication is difficult, however, because these …

Using social networking sites during public health crises: Theorizing the diffusion of effective messages

S Vos - 2016 - uknowledge.uky.edu
During a public health crisis, officials need to communicate with the public quickly and
accurately. Social networking sites (SNS) have been identified as an appropriate channel for …