[PDF][PDF] Does it matter where the word-of-mouth occurs?: An empirical study on the sales impact of the distribution of online user reviews
Consumers consistently resort to online Word-of-Mouth (WOM) in online shopping, thanks to
the reach of the Internet and various web tools. Nevertheless, they are confronting relatively …
the reach of the Internet and various web tools. Nevertheless, they are confronting relatively …
[图书][B] Three essays on the economic impact of online word-of-mouth in online software market
W Zhou - 2013 - search.proquest.com
The advances in information technologies and the Internet significantly promote the
prosperous growth of electronic commerce in recent years. Simply surfing the Internet allows …
prosperous growth of electronic commerce in recent years. Simply surfing the Internet allows …
How Does the Distribution of Word-of-Mouth Across Websites Affect Online Retail Sales?
Consumers consistently resort to online Word-of-Mouth (WOM) as an effective remedy for
the lack of physical trials in online shopping. Nevertheless, they are confronting relatively …
the lack of physical trials in online shopping. Nevertheless, they are confronting relatively …
Analysis of eBook Lending: A Game-Theory Approach
Retailers have seen a steady and continuous increase in eBooks sales in recent years. A
new strategy to further promote eBook sales is to provide eBook lending option. For …
new strategy to further promote eBook sales is to provide eBook lending option. For …