[HTML][HTML] Personalization and hedonic motivation in creating customer experiences and loyalty in omnichannel retail
This study examines the effects of personalization and hedonic motivation on customer
experience and its loyalty outcomes in omnichannel retail context. The study develops eight …
experience and its loyalty outcomes in omnichannel retail context. The study develops eight …
Personalization and hedonic motivation in creating customer experiences and loyalty in omnichannel retail
H Karjaluoto - Journal of Retailing and Consumer Services, 2020 - ideas.repec.org
This study examines the effects of personalization and hedonic motivation on customer
experience and its loyalty outcomes in omnichannel retail context. The study develops eight …
experience and its loyalty outcomes in omnichannel retail context. The study develops eight …
Personalization and hedonic motivation in creating customer experiences and loyalty in omnichannel retail
TÃ Olli, H Karjaluoto, SÃ Hannu - Journal of Retailing and …, 2020 - econpapers.repec.org
This study examines the effects of personalization and hedonic motivation on customer
experience and its loyalty outcomes in omnichannel retail context. The study develops eight …
experience and its loyalty outcomes in omnichannel retail context. The study develops eight …
Personalization and hedonic motivation in creating customer experiences and loyalty in omnichannel retail
O Tyrväinen, H Karjaluoto, H Saarijärvi - Journal of Retailing and Consumer …, 2020 - jyx.jyu.fi
This study examines the effects of personalization and hedonic motivation on customer
experience and its loyalty outcomes in omnichannel retail context. The study develops eight …
experience and its loyalty outcomes in omnichannel retail context. The study develops eight …
[PDF][PDF] Personalization and hedonic motivation in creating customer experiences and loyalty in omnichannel retail
O Tyrväinen, H Karjaluoto, H Saarijärvi - 2020 - trepo.tuni.fi
This study examines the effects of personalization and hedonic motivation on customer
experience and its loyalty outcomes in omnichannel retail context. The study develops eight …
experience and its loyalty outcomes in omnichannel retail context. The study develops eight …
[PDF][PDF] Personalization and hedonic motivation in creating customer experiences and loyalty in omnichannel retail
O Tyrväinen, H Karjaluoto… - … OF RETAILING AND …, 2020 - researchportal.tuni.fi
This study examines the effects of personalization and hedonic motivation on customer
experience and its loyalty outcomes in omnichannel retail context. The study develops eight …
experience and its loyalty outcomes in omnichannel retail context. The study develops eight …
