The power of creative advertising: creative ads impair recall and attitudes toward other ads
HS Jin, G Kerr, J Suh, HJ Kim… - International Journal of …, 2022 - Taylor & Francis
The purpose of the current research is to examine the effect of repetition upon recall and
attitudes when a list of ads includes (vs. does not include) creative ads. We found significant …
attitudes when a list of ads includes (vs. does not include) creative ads. We found significant …
The power of creative advertising: creative ads impair recall and attitudes toward other ads
HS Jin, G Kerr, J Suh, HJ Kim… - International Journal of …, 2022 - ingentaconnect.com
The purpose of the current research is to examine the effect of repetition upon recall and
attitudes when a list of ads includes (vs. does not include) creative ads. We found significant …
attitudes when a list of ads includes (vs. does not include) creative ads. We found significant …
The power of creative advertising: creative ads impair recall and attitudes toward other ads
HS Jin, G Kerr, J Suh, HJ Kim… - International Journal of …, 2022 - eprints.qut.edu.au
The purpose of the current research is to examine the effect of repetition upon recall and
attitudes when a list of ads includes (vs. does not include) creative ads. We found significant …
attitudes when a list of ads includes (vs. does not include) creative ads. We found significant …
[PDF][PDF] The power of creative advertising: creative ads impair recall and attitudes toward other ads
HS Jin, G Kerr, J Suh, HJ Kim, B Sheehan - 2022 - researchgate.net
The purpose of the current research is to examine the effect of repetition upon recall and
attitudes when a list of ads includes (vs. does not include) creative ads. We found significant …
attitudes when a list of ads includes (vs. does not include) creative ads. We found significant …
The power of creative advertising: creative ads impair recall and attitudes toward other ads
HS Jin, G Kerr, J Suh, HJ Kim… - International Journal of …, 2022 - strathprints.strath.ac.uk
The purpose of the current research is to examine the effect of repetition upon recall and
attitudes when a list of ads includes (vs. does not include) creative ads. We found significant …
attitudes when a list of ads includes (vs. does not include) creative ads. We found significant …
The power of creative advertising: creative ads impair recall and attitudes toward other ads
HS Jin, G Kerr, J Suh, HJ Kim… - International Journal of …, 2022 - pureportal.strath.ac.uk
The purpose of the current research is to examine the effect of repetition upon recall and
attitudes when a list of ads includes (vs. does not include) creative ads. We found significant …
attitudes when a list of ads includes (vs. does not include) creative ads. We found significant …
