An understanding of how people allocate their visual attention when viewing Web pages is very important for Web authors, interface designers, advertisers and others. Such knowledge …
R Grier, P Kortum, J Miller - … interaction research in Web design and …, 2007 - igi-global.com
This chapter presents the basic cognitive and perceptual attentional mechanisms that affect how users view web pages and the methods used to measure this attention. It describes the …
Faraday (2000) has proposed a model of how users search for information on web pages that emphasizes Salient Visual Elements (SVEs), which capture attention and draw the eyes …
This paper presents an eye-tracking study that examines how people use the visual elements of Web pages to complete certain tasks. Whilst these elements are available to …
Y Habuchi, M Kitajima, H Takeuchi - … of the 2008 symposium on Eye …, 2008 - dl.acm.org
Finding information by successively selecting hyperlinks on web pages is a typical task performed on websites. A number of web usability studies have provided important insights …
JC Hung, CC Wang - The Journal of Supercomputing, 2021 - Springer
Due to the increasing dependence on mobile devices worldwide, web designers are starting to design websites that are suitable for mobile devices such as smartphones and tablets …
JC Wang, RF Day - Computers in Human Behavior, 2007 - Elsevier
When a viewer browses a web site, one presumably performs the task of seeking information from a sequence of scattered web pages to form a meaningful path. The aim of …
Web directories have attracted many advertisers with their special advantages in their large user base. Until recently, attention mechanism of advertisements (ad) on web directories is …
Browsing the web for finding answers to questions has become pervasive in our everyday lives. When users search the web to satisfy their information-needs, their on-screen eye …